Have you outgrown Volusion?
Posted by Tim McGuiness on Thu, Dec 06, 2007 @ 04:56 PM
Have you outgrown your impersonal,
one-size-fits-all ecommerce solution?
Volusion has a popular ecommerce platform that I've recommended many times. Like monstercommerce, it's perfect for people starting an Internet business with limited resources.
If you are successful, however, you will quickly out grow its capabilities.
• It really isn't suited for companies doing $100k+/month who want to go to $1,000,000/month and beyond.
• If you have thousands of products, conversion rates are lower then they need be because limited navigation and onsite filtering capabilities makes it hard for customers to find what they want to buy.
• There is no way to used sophisticated personalization techniques to encourage impulse sales, improve margins and increase average order sizes.
• Emailing for up-selling and repeat business is hard to do without trigger based emails.
• Inventory is a mess without a clean way to do backorders and negative inventory items.
• Purchasing, receiving and shipping take way more time than they should.
• Efficiency benefits from systems integration go unrealized.
• Competitive advantages from custom development can't be achieved
Bottom-line, if you are on Volusion, there are untapped ways to grow your business and increase margins while lowering your costs of doing business.
Let me prove it to you.